With an annual import volume of over 520 bn Euros, Germany is the world’s second biggest import nation. The German economy depends to a large degree on imports from third countries.

The German consumer can choose from a wide variety of goods of domestic and foreign origin. Especially consumer goods manufactured in developing countries play an important role in the procurement strategy of German retail and trading companies.
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The German import trade covers a multitude of branches and product sectors such as agricultural products, consumer electronics, textiles and clothing, shoes, leather goods, chemicals, steel, raw materials, bulk goods and commodities - just to name a few. They are your bridge to the German and European market.
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Perhaps the most important asset of the importer is his knowledge of the preferences of the German and European consumers. Therefore he can assist the foreign producer in the promotion of his products. The importer knows the consumer at first hand, he can advice on the trends in the market so that a successful product placement is guaranteed.
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